Kevin Grandison

Chuda & DCL: two product spots made in 3D, 2024 to 2025

07 of 11 · 2024–2025Scroll

Chuda & DCL

Two products as no camera could take them: a cream jar caught in a frozen splash, and a lotion poured round its bottle.

For Chuda, Dr. Elena Ocher’s Healing Hydrating Cream, a 12-second spot made in 2024 in 16:9 and 9:16: the red-lidded jar, its label, and a splash that wraps round it and holds.

For DCL Skincare’s AHA Resurfacing Lotion, a 20-second spot made for phones: the pour, a close look at the bottle, and the bottle alone on pale blue. Kevin did the 3D product animation, the simulation and the lighting for both.

Products
Chuda Healing Hydrating Cream, Dr. Elena Ocher, New York; DCL Skincare AHA Resurfacing Lotion
Years
2024–2025
What I did
3D product animation, simulation and lighting
Chapters
Chuda, DCL

01 · Chuda

Chuda

The splash runs as you scroll and holds where you stop.

The cream in its open jar, a swirl lifted at the centre
The cream, the spot’s first shot
The red lid in the air above the open Chuda jar, the label whole: Chuda, Dr. Elena Ocher, New York
The lid, landing

02 · DCL

DCL

A 20-second spot for DCL Skincare’s AHA Resurfacing Lotion, made for a phone.

White lotion pouring over the tilted bottle
The pour
Lotion running down the bottle over the DCL Skincare name
The close look, the name under the lotion
The AHA Resurfacing Lotion bottle standing alone on pale blue
The bottle, on pale blue
ProductsChuda, Dr. Elena Ocher; DCL Skincare
Years2024–2025
FormatsChuda, 12 seconds, 16:9 and 9:16; DCL, 20 seconds, 9:16
What I did3D product animation, simulation and lighting

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